Our Story

Love stories come in all shapes and sizes, and mine began with a whole lot of Instagram messages. Over 15,000 messages in our first month of dating, to be exact!

When my now-husband popped the question, it wasn't with a flashy diamond. Instead, he gave me a leather-bound book filled with every message we'd ever exchanged. It was the most romantic gesture and something I'll treasure forever.

When it came time to choose an engagement ring, though, the experience wasn't quite as special. We had a budget to work with and found ourselves compromising on what we really wanted.

I found it surprisingly difficult to find the combination of quality, value and personal service that we were was looking for. That experience stayed with me and I knew there had to be a better way to find beautiful, high quality jewellery at an affordable price.

That's how Amzara Jewellery was born. Today, Amzara is about making the experience of choosing something incredibly special feel just as memorable as the jewellery itself.

Jewellery is more than just an accessory

It's a story whispered in diamonds and gold.

And, here's the surprising part, you don't need a huge budget to own a piece that is special and makes you shine. At Amzara Jewellery we've made it our mission to bring you one of a kind and bespoke pieces at an affordable price.

meet the owner

Hi, I'm Dee

My love of jewellery began long before Amzara. Since I was a little girl, I’ve had a deep appreciation for beautiful jewellery and the craftsmanship behind it.

Working within a large jewellery franchise gave me an understanding of the traditional jewellery retail model. It also showed me what I felt was missing, beautiful, high-quality fine jewellery with exceptional personal service, without the traditional retail mark-ups.

I saw an opportunity to do things differently, so I built Amzara Jewellery from the ground up. What began as an idea has grown into a highly personalised jewellery business, working directly with clients to source exceptional diamonds and gemstones and create pieces that feel completely their own.

From bespoke engagement rings to one-of-a-kind fine jewellery, Amzara Jewellery was created to offer quality, transparency and genuine value, without compromising on the experience.

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